GLOBAL AIRLINE ALLIANCES BEFORE AND DURING THE COVID-19 CRISIS: EXPLORING THE CRITICAL SUCCESS FACTORS THROUGH CRITIC-CoCoSo METHODS

نویسندگان

چکیده

This study aims to reveal the critical success factors that provide global airline alliances by making a comparative analysis of performances for period before and during pandemic. To do this, performance data 35 airlines are members Star Alliance, SkyTeam, Oneworld were analyzed years between 2017 2020 using CRITIC-CoCoSo methods. The benefits 7 criteria including 3 financial 4 operational. results operating result load factor among when considering all analyzed. In addition, SkyTeam alliance is in first place pandemic period, while it last after Alliance general ranking. expected contribute management literature, executives member exploring must have overcome negative effects crisis periods be sustainable.

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ژورنال

عنوان ژورنال: Anadolu U?niversitesi I?ktisadi ve I?dari Bilimler Faku?ltesi dergisi

سال: 2022

ISSN: ['2687-184X']

DOI: https://doi.org/10.53443/anadoluibfd.1142910